BENCHMARK YOUR COSTS
Oct 8, 2019 Stefan Ifrim #Sales

Entrepreneurs: break the sales taboo!

3 golden tips to get in touch via Linkedin

 

1/ Firstly, to have a very clear message that we can send by mobile phone. The message should be read directly on the screen within 10 seconds, just after taking the phone out of your pocket. 2/ The photo, the photo will allow people to categorize you directly. They will find out if they want to work with you. It will create a bond. The bigger it is, the smarter you are, the better it will work. 3/ Update your profile so that the person you contact can see who you are and how you can help them.

 

 

Secrets to automate your sales

1/ First, having a CRM: Hubspot and Pipedrive are two tools that are very easy to learn and use.

2/ Second, setting up these tools correctly and using them in the right way and for the purpose they are intended.

My Facebook and Adwords campaigns don't work!

My advice when I hear that campaigns don't work well is to be well informed about how a campaign works. The tools are very powerful, but it is necessary to take the time to configure and understand them properly.

3 preferred tools

1/ Linkedin to find my new customers

2/ Billing tool to bill at the right time, not forgetting my late customers

3/ Third, a large whiteboard to express my ideas and communicate with my teams and clients. Sales are taboo in Belgium. Entrepreneurs themselves are very passionate about their products, about the projects they set up. Because selling is a bit of a taboo, we put it aside. There is a kind of contradiction between my business needs to grow and I need to sell, but at the same time sales are not very good.

What is "cloning"?

Cloning customers consists of defining the perfect type of customer and then finding all those who meet these criteria and approaching them automatically.

How can you scale your sales?

1/ First find the golden nuggets, the ideal customers you know you want to work with. 2/ Second, dare to get in touch with people you don't know. Go to new networks. Use new tools. 3/ Thirdly, implement tools to measure your actions.

Who is the ideal customer?

Look at the customer, not in terms of overall revenue, but in terms of the margin he brings in. Important criterion to determine where to look and what to focus on. If a customer brings in 100.000€ and costs 100.000€ on the other hand, it is not necessarily interesting. Define customer by customer, what kind of margin we have and say to yourself, I will choose to work with this type of customer because the margin is greater, it is part of a growth strategy allows you to spread your sales.

The fear of prospecting

Contacting new people you don't know, always very difficult, initially because you have the impression that you are interrupting and wasting someone's time. If you are well prepared, how can you contact them? The way she contacts them is courteous, polite and professional, it always goes well.

>> TO READ - Influencers: The New Marketing Heroes

3 golden tips to get in touch via Linkedin

1/ Firstly, to have a very clear message that we can send by mobile phone. The message should be read directly on the screen within 10 seconds, just after taking the phone out of your pocket.

2/ The photo, the photo will allow people to categorize you directly. They will find out if they want to work with you. It will create a bond. The bigger it is, the smarter you are, the better it will work.

3/ Update your profile so that the person you contact can see who you are and how you can help them.

Secrets to automate your sales

1/ First, having a CRM: Hubspot and Pipedrive are two tools that are very easy to learn and use. 2/ Second, setting up these tools correctly and using them in the right way and for the purpose they are intended.

My Facebook and Adwords campaigns don't work!

My advice when I hear that campaigns don't work well is to be well informed about how a campaign works. The tools are very powerful, but it is necessary to take the time to configure and understand them properly.

3 preferred tools

1/ Linkedin to find my new customers

2/ Billing tool to bill at the right time, not forgetting my late customers

3/ Third, a large whiteboard to express my ideas and communicate with my teams and clients.